Breast Cancer is no joke. But a company called Save 2nd Base decided to put a unique spin on the subject by creating a fun line of clothing they tag “Pink with a Wink.”

And, as you can imagine, their t-shirts (and other accessories) certainly are a conversation starter! The money from their online store is used to raise money for non-profit organizations supporting breast cancer research.

When I asked Kelly Day from Save 2nd Base what her most memorable experience has been since they began the company here’s what she said:

Every year we do the 3 day 60 mile walk for Komen.  Two years ago I could not do it for scheduling purposes…single mom, kids issues, blah blah blah.  I went down to the cheering section to thank and encourage all the walkers.

While I was standing there I struck up a conversation with two pregnant women who were waiting for their husbands to walk by.  Which, by the way, there were probably 50 men walking as opposed to 2,200 women.  When their husbands finally walked towards us I was still in the mix.  I asked them who they were walking for, bracing myself for the answer since they were all in their late 20′s.  Figuring I would hear a sister, or mother or friend, I was quite shocked by their answer.  They said both of their wives were having girls and they never wanted their babies to have to grow up and fear or tackle breast cancer.  It took my breath away.

While Breast Cancer Awareness Month is now over, sadly, the disease is not. Let’s all keep supporting organizations that give back to breast cancer research, giving our time to participate in efforts to support breast cancer awareness, and doing whatever it takes to Save 2nd Base.