I was flipping through FitnessRx magazine and stopped dead in my tracks when I saw this advertisement for the Wine Rack:
Apparently this (novelty) sports bra contains a secret compartment to hold up to 25 ounces of your favorite beverage. Classy!
Nothing like pouring ice cold liquid into your undergarment and then heating up the same beverage while you work up a sweat during your workout! Not to mention the fact that you start your workout a size 32 D and you end your workout a size 32 B. Just sayin!
I like to call this the I “Wonder (Why they Made it) Sports Bra.” But apparently the creators knew what they were doing because they are sold out! SOLD OUT!!
But do not fret, the same company, using the same patent-pending technology, has created the Beer Belly…in stock now.
Now I really must go finish reading my magazine, fill up my jugs, I mean water bottles, and hit the gym!



Zoe says:
September 15th 2010Oh my gosh! This totally made me laugh out loud. That’s hilarious!! I guess it might be good for…tailgating?
MizFit says:
September 15th 2010you KNOW I SAW THIS :) and thought COFFEE.
immediately.
MrsFatass says:
September 15th 2010Could be good for sneaking beverages into your favorite movie or concert venue. Or getting loaded while doing a 5K.
Hilarious.
lindsay says:
September 15th 2010haha, I agree with MizFit…..COFFEE!
Marisa @Loser for Life says:
September 15th 2010Seriously?!!! Gosh, I have a bunch of stupid, ridiculous ideas…I need to get marketing…. ;)
Lily @ Lily's Health Pad says:
September 15th 2010This ad was in fitness rx??? Crazy!
Anna @ Newlywed, Newly Veg says:
September 15th 2010Ohhhhhhh, dear lord.
Tracey @ I'm Not Superhuman says:
September 15th 2010And I thought my water bra was useful…
Jody - Fit at 52 says:
September 15th 2010People will buy anything… I can go for that coffee like Miz said… booze, not my thing….
Heather says:
September 15th 2010“Fill up my jugs” BWAHAHAHAHAHAHA!!!!
sian-GirlGetStrong says:
September 15th 2010That beer belly would be awesome in a step class with water filled in it for your thrist and extra weight…double whammy!
Fit Chick in the City says:
September 15th 2010Wait… is that for real? Can you imagine wearing it? I triple dog dare you to buy one and wear it for your weight lifting sessions. =)
Eunice says:
September 15th 2010That girl looks so happy and hydrated!
This reminded me of an infomercial I say the other day for something called the “Airmazing” bra. It doesn’t hold beverages though, just air. In my opinion the bra above is a step up! :)
FatFighterTV says:
September 15th 2010What the $#*@???
The Candid RD says:
September 18th 2010Hilarious.
I’d love to buy the beer belly one for Nick and his friends. I seriously love that idea!
The bra, however, is just stupid. But am I shocked that they sold out? Nope! Women are more obsessed with breasts than men these days!
workout mommy says:
September 19th 2010hilarious! the crazy thing is that people will buy it!!
blogomomma says:
September 20th 2010Oddly AND embarrassingly enough I know a couple who would get years of use out of these two contraptions! Whoa is me! LOL
Heather says:
December 20th 2010This is too funny! I was laughing my head off at this “sports bra”. I wonder who the customer is for this. I know it wouldn’t be me… unless I was buying it as a gag gift. Hmmm… ideas.
sports bras